Missing from 'The Medium is the Massage'

 Who's face is missing from 'The Medium is the Massage'? Well many, but given that this book was put together right after the passing of the Civil Rights Act of 1964, we need to seriously contemplate the exclusion of Dr. Martin Luther King. The March on Washington of August 28, 1963 was instrumental in getting this legislation passed, and was also a feat of new technologies. About 260,000 people were transported to Washington, mostly on buses traveling on the new interstate highway system. An adequate sound system was considered essential in maintaining order. Equipment was rented at a cost of $19,000. The elaborate set up was sabotaged on the day before the march, and then was successfully rebuilt overnight by the U.S. Army Signal Corps. Television had contributed greatly to the success of the event. President Kennedy had watched Dr. King's speech on TV and was "very impressed", and agreed to meet with the march's organizers.

Martin Luther King Jr. speaking on TV. Washington D.C., USA. 1968. © René Burri Magnum Photos

“The civil-rights revolution in the South began when a man and the eye of the television film camera came together, giving the camera a focal point for events breaking from state to state, and the man, Martin Luther King Jr., high exposure on television sets from coast to coast,” wrote the journalists Robert Donovan and Ray Scherer in their history of television news, Unsilent Revolution. 

Many people spoke and performed that day, including Bob Dylan...

The choice of mostly white singers was criticized at the time, and Dylan himself questioned the validity of his own participation, but this is certainly one of his most moving performances ever.

James Blue's monumental film, The March, 1963, restored in 2008.